The power of advertising is unsurpassed in our world. We believe what we see on television, hear on the radio or read in print. Many of us say we don’t, but it has been psychologically proven that if we are presented with two brands and have once seen an advertisement for one of them, that is the one we will choose, even if we don’t realize that’s what we base our choices on. There are many products out there that do work, that give our bodies essential nutrients, vitamins and minerals and that help us lose weight or gain muscle. All of these, however, are supplements, meaning they are additions to our own healthy lifestyle.
7 False Food Health Claims
One of the big mistakes we make is believe that when something is natural, it is by definition healthy. Firstly, we must understand that there are plenty of products in nature that are actually poisonous. Besides this, when you buy a “natural” product, in reality you buy a product that has some natural ingredients in, rather than being 100% natural. A good example is offered by Third Age.com in relation to the well-known POM product.
The US Federal Trade Commission (FTC) alleged that POM Wonderful violated federal law by making unsubstantiated claims about their products.
Six other examples include Vitaminwater, Nestle Boost, Airborne, Gerber and Fruit Juice Snacks. It is likely that you have at some point consumed at least one of these products in the mistaken belief that they would do your body good.
Sports Drinks, Energy Trainers and Protein Powders
It seems similar issues exist when it comes to products we use to enhance our athletic performance. The United Kingdom’s BBC Health Department recently published an article that states
A team at Oxford University examined 431 claims in 104 sport product adverts and found a “worrying” lack of high-quality research, calling for better studies to help inform consumers.
Most of the products studied were produced by GlaxoSmithKline, who completely disagree with the findings. However, it seems that what they are actually selling is nothing more than expensive milk. There is no evidence that any of the products have enhanced performance in any way.
Popular Healthy Foods
Then, there is the huge range of so called “healthy foods”, which many of us turn to in the hopes of grabbing on to some fantastic benefits. Take Muscle Milk, Kashi Granola Bars, Breyers Fruit on the Bottom Fat Free Yoghurt, Quaker Rice Cakes and Clif Bars, for instance. Each of these are making false claims of benefits that are untrue. Policy Mic has reviewed all of these products. In terms of Diet Snapple, they found that
Tea drinks, surprisingly enough, are not the same as brewed tea leaves – in fact, Snapple contains almost no brewed tea. Consumer Reports recently reviewed Diet Snapple products and found that all the “natural antioxidants” Snapple boasts about are actually from concentrate! Without the same health benefits as tea, Snapple has tried to make their beverages lower in calories, but unfortunately have racked up its sugar – enough to rival soda.
The list of products described here points to how much we believe in advertising. We hear words like “rice”, “milk” or “tea” and assume that the product must be good and offer the benefits these ingredients offer in their natural state. However, because there are no official rules on when you can and can’t call something a tea, a milk or rice, you really don’t know what you consume at all. This is why it is so important to look past advertisements and actually study what you will consume and how it will benefit you.
We need to get the word out about this. Here’s how you can help…
1. Rate this article and then share it on a social media platform (our sharing system makes this easy).
2. Comment below. Share your thoughts. We are a community of like-minded people. Let our voices be heard!